If you’re a TikTok addict like me, then you probably spend countless hours scrolling through the app, laughing at funny videos, and getting inspired by creative content. But did you know that you can actually make money from your TikTok addiction? With over 1 billion active users worldwide, TikTok has become one of the hottest social platforms out there. In fact, it was the most downloaded app in 2020 and has become the go-to search engine for Gen Z. So, why not turn your TikTok hobby into a lucrative income stream? Here are 16 proven ways to make money on TikTok.
How do you make money on TikTok? 15 proven ways (and one bonus!)
Join TikTok’s Creator Fund
TikTok has its own Creator Fund that rewards popular TikTokers for creating engaging content. Once you have at least 10,000 followers and 100,000 video views in the last 30 days, you can start earning money through the Creator Fund. The amount you earn depends on factors like views, authenticity, and engagement. Just apply through the pro/creator account to start earning.
Partner with a brand you trust
If you’re a content creator or a business owner, you can make money on TikTok by partnering with brands. Reach out to your favorite makeup brand or any other brand that aligns with your content and pitch a partnership. Collaborating with brands can be a great way to monetize your TikTok presence.
Sell products through TikTok Shopping
TikTok Shopping is an e-commerce solution built right into the app. You can use it to reach a wider audience, promote your brands and products, and even earn through TikTok Affiliate. With TikTok Shop, you can easily link to products featured in your videos and earn a commission on any sales you make.
Drive sales with TikTok Ads
TikTok Ads Manager is the key to reaching new audiences on the platform. Showcase your brand to the right viewers and increase your chances of driving sales. TikTok reports that 1 in 3 users bought a product because they saw it on TikTok. Use the creative tools offered by Ads Manager to create engaging videos and measure the performance of your ads.
Participate in affiliate programs
Promote and sell products or services from other companies as an affiliate marketer. If your viewers buy the products or services you recommend, you earn a commission. Focus on brands you genuinely love and trust to maintain authenticity and keep your audience engaged.
Promote songs
Record labels will pay TikTok users to use their songs in videos and help them go viral. You can earn money by promoting songs in your videos. Join TikTok’s PlaylistPush program as a Creator and earn up to $250 per video based on the number of views it generates.
Publish sponsored posts
If you’re a TikTok influencer, micro-influencer, or nano-influencer, you can create sponsored posts for brands. Create content that promotes a brand’s product or service and share it with your followers. In return, the brand pays you for the exposure.
Become a brand ambassador
As a brand ambassador, you represent a company and create awareness of its products and services. Unlike regular influencers, brand ambassadors usually have long-term partnerships with companies and have in-depth knowledge of the brand. Compensation can include paid agreements, affiliate links, and free products.
Build and sell TikTok accounts
If you can organically grow a TikTok following, you can consider building and selling TikTok accounts. Some brands are willing to pay for established accounts, so focus on a specific niche market that can easily be handed off to a buyer.
Work with influencers
If you have a product or service that you want to market to a larger audience, collaborate with TikTok influencers. Look for influencers who create content related to your industry and have an audience that fits your brand. Reach out to them directly or through their talent agencies.
Receive donations through live gifting
Collect Diamonds, TikTok’s digital currency, through Live Gifts during your live videos. Viewers can send you gifts, and you can exchange them for money or virtual items. Meet TikTok’s eligibility requirements, including having at least 1,000 followers and an account that is at least 30 days old, to start collecting Diamonds.
Raise money through crowdfunding
Use TikTok to promote your crowdfunding campaign and raise funds for your startup or product launch. Crowdfunding allows you to sell preorders and generate funds to develop and deliver your product to your backers.
Collect tips
If your viewers appreciate your content, they can send you tips directly through your TikTok profile. You get to keep 100% of the tip amount, minus the Stripe processing fee. Meet TikTok’s eligibility requirements, including having at least 100,000 followers and being over 18 years old, to start collecting tips.
Boost your business
If you already have an established business, use TikTok to market your expertise and services. Post short videos to promote your business and reach a wider audience. Whether you’re a web developer, child psychologist, or fitness expert, TikTok can help expand your reach.
TikTok Rewards
Recommend TikTok to your friends and earn through the TikTok Rewards referral program. Share your unique referral link from your TikTok profile, and if your friends join, you earn rewards. Accumulate enough rewards to redeem them for various incentives.
Send followers to a Patreon account
Direct your TikTok followers to your paid page on Patreon. Followers can pay you for your artistic efforts, and you can offer exclusive content like behind-the-scenes videos, branded merchandise, live chats, and bespoke videos.
How to choose the best way to get paid on TikTok
With so many options, how do you choose the best way to make money on TikTok? Consider these questions to narrow down your options:
What is your goal?
Decide if you want to get paid to promote brands or use TikTok to market your own business. Knowing your goal will help you choose the best money-making strategy.
How big is your following?
Having a significant following opens up more money-making opportunities. To qualify for TikTok’s Creator Fund, influencer partnerships, or brand ambassador programs, you typically need a substantial number of followers and video views.
What is your niche?
Identify your TikTok niche, such as beauty, comedy, dancing, clean living, or fitness. Certain money-making opportunities align better with specific niches. For example, if you primarily create dance-related content, song promotion might be a natural fit.
Frequently asked questions (FAQs)
How many TikTok followers or likes do you need to make money?
To make money through TikTok’s Creator Fund, you need at least 10,000 followers and 100,000 video views in the last 30 days.
How much do TikTokers make?
Earnings vary greatly depending on the number of followers, video views, and monetization strategies. TikTokers can earn a significant income if they leverage their TikTok presence effectively.
How many views do you need on TikTok to make money?
For TikTok’s Creator Fund, you need 100,000 video views in the last 30 days, along with 10,000 followers. Apply through your pro/creator account to join the Creator Fund.
How are TikTok Creator Fund earnings calculated?
Earnings from the Creator Fund are based on factors like views, the authenticity of views, and engagement. The amount can fluctuate based on the overall TikTok community’s content and engagement on a given day.